Looking to conduct a high-quality discovery call in your accounting firm to help land good clients at good prices? Make sure you’re avoiding these 8 common discovery call mistakes:
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1:20 – A brief overview of the discovery call.
2:00 – Mistake 1: Discovery call is too short
3:00 – Mistake 2: Only asking surface-level questions
3:50 – Mistake 3: Not properly understanding scope
4:45 – Mistake 4: Talking about yourself too much
5:13 – Mistake 5: Not using a sales script
5:45 – Mistake 6: Advising during the discovery call
6:08 – Mistake 7: Using technical jargon
6:45 – Mistake 8: Talking too much
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