Ryan Lazanis

The Future of Accounting: The 2021 Annual Guide

In this guide, I'm going to outline what the future of accounting looks like for accounting firms and how to best prepare for it in 2021. And to be clear, this is not a predictions post. This guide will cover trends that are happening at this very moment and specific strategies that you can use right now to better prepare you and your firm for the future. So if you're looking to improve your firm…


2 Ways to Prepare for the Future of Accounting

In this podcast episode I discuss how accountants can remain relevant leading up to 2025 using data from the new 2020 World Economic Forum Future of Jobs report: Show Notes 0:20 - The World Economic Forum just released its 2020 Future of Jobs report which shows trends about work and jobs 1:28 - The third fastest job decreasing in demand: accounting, bookkeeping & payroll clerks 2:05 - The…


How Much Automation Does Your Firm Need?

Is there too much importance placed on automation to scale an accounting firm? How much automation does your firm need right now? Check the episode below to hear my thoughts: Show Notes 0:45 - Automation is at the tip of every firm owner's tongue. 1:40 - "There's too much emphasis on apps to scale an accounting firm" 2:10 - The reasons for automation 2:30 - You can't have automation without…


How to Get Accounting Clients in a Changing World

In this post, I'll be outlining strategies your firm can take today for how to get accounting clients and land new business in a rapidly changing world. I'll be backing these strategies up with statistics gathered from a recent study titled "The Next Chapter for Small Business: How to Thrive in a Changed World" conducted by Forrester Consulting on behalf of Xero, which surveyed 1,000+ small…


How to Create a Sticky Client Relationship: 4 Tips

If you want to know how to create a sticky relationship, just out my 4 top tips in the below podcast episode: Show Notes 0:40 - What is a sticky client relationship? 1:05 - Tip 1: Create a productized offer that provides value throughout the year rather just once a year 3:23 - Tip 2: Surround your clients with more services, starting with bookkeeping 4:10 - Tip 3: Goal setting (and there's an…


Three-Tiered Pricing: How to Use It to Close More Deals

There are a ton of sales strategies out there to help close deals. But my favorite of all sales strategies has to be the three-tiered pricing approach. In this article, you'll learn what three-tiered pricing is, why it's important and some tips on how to implement it in order to get your deals closed more easily. Note: This post was sponsored by Practice Ignition. Everything discussed is my…


The 6 Part Formula to Scale a Firm

If you want to know the exact formula to scale an accounting firm, take a listen to the below podcast episode: Show Notes 1:00 - The difference between growth & scale 2:30 - First: A well-defined customer base 2:51 - Second: Have a productized service offer in place 3:40 - Third: A marketing engine that generates inbound leads 4:00 - Fourth: Standardization of all processes 4:33 - Fifth: Use…


Enough

Grow, grow, grow. More, more, more. Have you considered what "enough" is for you? Listen to my take below: Show Notes 0:45 - Listen to my Personal Goals episode first before listening to this one. 1:37 - One personal goal has to do with defining how much money you want to make. What's enough? 2:05 - My thinking of "enough" came about after watching "The Minimalists" on Netflix. 3:21 - "Enough"…


Accounting Technologies: The 2021 Annual Guide

Here is my complete guide to accounting technologies for your firm in 2021. In this guide, you'll learn about the LATEST accounting technology available along with specific strategies on how to leverage them in your accounting firm. So if you're looking to automate your firm and get the best out of the available technology, you'll love this guide. Let's go! Table of Contents Cloud Technology…


How I Stay Productive & Focused: 5 Techniques

We live in an increasingly distracting world. In this recent podcast episode, I share my top 5 techniques for how I stay focused & productive. Check it out: Show Notes 1:05 - I read a book called Deep Work which highlighted the importance of deep work versus shallow work activities. 1:22 - Focusing on deep work is what moves the needle forward in your business. 2:05 - I've developed a few…