Your Firm’s Biggest Priority (Is Not What You Think)

It’s easy to get lost in the day-to-day of running a firm. But are you prioritizing what actually moves the needle?

In this episode, I share why so many get stuck in the wrong details and how to take a step back to see the bigger picture.

Listen below.

0:27 Thousands of firm owners and leaders gathered in Intuit’s annual conference in Las Vegas to learn how to improve their businesses and about the latest technology.

0:53 The room exploded in applause as a minor feature improvement of an accounting software was announced.

1:43 Many attendees in that event had a practitioner mindset rather than a business owner mindset.

2:23 It’s nice when your favorite apps get new features, but they don’t actually give you much leverage in your business.

3:02 I ask myself two questions that help me zoom out and determine what’s really important.

3:18 Your sales, marketing, and your team are the real important components of your firm.

4:03 One thing that helps you see the big picture is taking a little break. Your brain needs rest to see the bigger picture.

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      Your Firm’s Biggest Priority (Is Not What You Think)

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