As an accounting firm owner, you’ve likely had your fair share of marketing frustrations. In this episode, we’ll talk about how you can improve your marketing efforts to boost customer experience.
Listen Below.
0:56 As an accounting firm owner, you’ve probably faced marketing challenges, whether dealing with SEO, social media, or Google Ads.
1:43 By enhancing your strong suit—client service—you can achieve dual benefits.
2:37 By addressing and minimizing pain points in the client experience, we can uniquely enhance our value, setting us apart from most other firms.
4:16 A smooth experience involves frictionless, hassle-free interactions. Consider every client interaction and map it if necessary.
4:31 Clients must feel a pleasant experience in every interaction with you.
4:55 Lastly, we want every interaction to be value-added.
5:26 You need to shift your thinking and focus on where it’s crucial to invest your time and effort.